More NetEase Development Studios Could Be at Risk

More NetEase Development Studios Could Be at Risk
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Summary

  • NetEase’s ongoing cost-cutting efforts could reportedly reach even more studios in the near future.
  • The Chinese gaming giant is currently said to be looking to offload a number of its overseas subsidiaries.
  • More than a dozen developers could face closure if NetEase doesn’t find a buyer for them.

Even more NetEase Games studios are at risk of closure following the company’s decision to cut costs across some of its non-Chinese subsidiaries, according to a newly emerged report. However, the Marvel Rivals developer is currently said to be exploring other options.

On February 20, NetEase shared its consolidated financial report for the fourth quarter of 2024, reporting a 1.5% year-on-year revenue growth, but a 2.6% decline in gross profit. The results missed analyst expectations, and were followed by a Bloomberg report claiming NetEase nearly canceled Marvel Rivals and recently started aggressive cost-cutting efforts across its overseas game development divisions. The curtailing of the Chinese company’s foreign game business is said to have been initiated by founder and CEO William Ding, who is supposedly wanting to refocus the group’s resources on a smaller catalog of titles.

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While the downsizing has so far only affected several studios, many more could follow in the near future. Game File‘s Stephen Totilo reports that NetEase is presently “actively shopping around” multiple overseas studios, citing sources familiar with the company’s plans. The list of subsidiaries that the group is looking to offload supposedly comprises multiple studios that NetEase only announced since 2022. Aside from brand-new game workshops, this group also includes some established studios, like the Heavy Rain developer Quantic Dream.

Over a Dozen NetEase Studios Are Reportedly Facing Closure

Over a dozen companies could end up being closed if NetEase fails to find a buyer for them, as per the same report. A lot of them could consequently cease to exist before shipping a single game. Since 2022, NetEase has followed a pattern of announcing a new studio and delegating its leadership to a developer known for at least one popular game or series. Former Resident Evil producer Hiroyuki Kobayashi was given control of GPTRACK50 Studios, long-time Mass Effect writer Mac Walters was assigned to lead Worlds Untold, and ex-Watch Dogs producer Sean Crooks was given the reins of Bad Brain Game Studios. None of these companies have shipped anything yet—and might never do so if NetEase fails to find a buyer for them.

NetEase Games Overseas Studios

  • Anchor Point Studios (Spain)
  • Bad Brain Game Studios (Canada)
  • BulletFarm (California, U.S.)
  • Fantastic Pixel Castle (U.S.)
  • GPTRACK50 Studios (Japan)
  • Grasshopper Manufacture (Japan)
  • Jackalyptic (Texas, U.S.)
  • Jar of Sparks (Washington, U.S.)
    • Paused operations in January 2025
  • Liquid Swords (Sweden)
    • Partially owned by NetEase
    • Underwent layoffs in February 2025
  • Nagoshi Studio (Japan)
  • NetEase Games Montreal (Canada)
  • NetEase Games North America (California, U.S.)
  • NetEase Games Korea (South Korea)
  • NetEase Games Tokyo (Japan)
  • PinCool (Japan)
  • Quantic Dream (France)
  • Rebel Wolves (Poland)
    • Partially owned by NetEase
  • Skybox Labs (Canada)
  • Spliced (UK)
  • Studio Flare (Japan)
  • T-Minus Zero Entertainment (Texas, U.S.)
  • Worlds Untold (Canada)
    • Paused operations in November 2024

NetEase also owns minority stakes in multiple overseas developers, including The Blood of Dawnwalker maker Rebel Wolves, founded by some former CD Projekt Red developers. There are currently no indications that these partially owned ventures will be affected by the ongoing downsizing.

It’s equally unclear how long NetEase intends to keep shopping around its studios before it decides to close them. The Chinese gaming giant has already paused operations at Worlds Untold and Jar of Sparks in November 2024 and January 2025, respectively.

net ease games
NetEase Games

Date Founded

June 1, 1997

Headquarters

Hangzhou, China

CEO

Ding Lei

Parent Company

NetEase, Inc.

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