One of the major tech industry events of the year is the Consumer Electronic Show, or CES. Big reveals come from major tech firms start each year, and Samsung is no exception. Game Rant recently previewed some of the technology the manufacturer has on display at CES 2025 and, naturally, its televisions did not fail to impress. While Samsung’s lineup does include bigger sizes and 8K resolutions, the greatest evolution in its 2025 lineup is the way the QN series takes advantage of artificial intelligence.
Samsung’s QN Series of TV
That family of Samsung televisions–including the QN900F, QN800F, and QN700F–come equipped with NQ4 AI Gen 3 processors. These processors will offer ways to interact with someone’s preferred viewings with features such as identifying filming locations, pulling up an actor’s filmography, or even learning to cook food that’s displayed in a television show and buying the ingredients. Viewing-wise, these AI chips can also upscale lower-definition content for 4K to match the display resolution.
The QN90F is going to feature a model with one of the largest consumer displays on the market at 115 inches. While pixel sizes increase with screen size, Samsung is leveraging its new work with AI, using a supersized picture-enhancer technology to reduce fuzziness related to size class. The most impressive use of the AI technology Samsung has developed over the past few years is its ability to transform old media. The distinctive look of early color television is, ironically, a thing of the past for Samsung’s AI. The televisions previewed had the ability to take a show like M*A*S*H and turn it into something that would look like it was filmed today.
AI has even been implemented to provide adaptive sound. This AI suite, Vision AI, can even provide home security, using the Knox Matrix service to encrypt data while also monitoring the environment for sudden and unexpected movements and sounds that may indicate an emergency in the home. All of this will be available on screens with a gamer-focused refresh rate as high as 165 hertz on their new flagship S95F model. The company touts that combining the AI suite with that refresh rate can provide some of the most immersive and realistic picture quality in the industry.
Making a TV a Home Museum
Another feature that’s a huge benefit for gamers is the increased focus on glare resistance. Samsung says nearly 3 out of 5 people rate anti-glare as a top priority for their viewing and gaming experiences, so the company has focused a lot of attention on giving their 2025 line-up the best – in this case, lowest – reflectivity possible. This is doubling down on things Samsung laid groundwork for earlier with the S95D. The new S95F flagship television features a massively upgraded set of anti-glare design decisions, some of which carry over to one of Samsung’s most interesting recent lines: the Frame.
The Frame’s major distinguishing trait is what it looks like when it’s off. Unlike the ubiquitous black mirrors screens typically become when powered down, the Frame focuses on another Samsung feature to turn the television into a work of art. Drawing from hundreds of museum galleries and thousands of works of art, the Frame displays artwork of the user’s choice when off. Its form factor is designed to look like a sleek, minimal modern frame (hence the name) to make it look like a print of famous artwork, like Van Gogh’s Starry Night, when not in use. The company promises the Frame will provide gallery-quality pictures at home.
Adding to the ability to hide a television as artwork are the Frame’s anti-glare capabilities, neo-qLED display, 144 hertz refresh rate, and Pantone-validated colors that bring an air of authenticity to the paintings available in Samsung’s collection. It should be noted, however, that Samsung’s collection of artwork is not limited to just Frame televisions, but is available on much of its 2025 lineup.
That aesthetic, and flush-to-the-wall design, would be hampered significantly by the issue of cable management, so the Frame doesn’t have cables. Instead, Samsung boasts a Wireless One Connect box, which handles the cables for the television.
All together, this evolution of things that Samsung has been preparing for some time makes them a company to pay attention to as CES opens January 7.