Key Takeaways
- Burger King surprises with an Advent calendar for the first time, featuring pop-open windows.
- Priced at $19.54, it will provide over $100 worth of value with discounts and freebies.
- BK offers 31 days of app deals, aiming to attract shoppers during the festive season.
Burger King is introducing its own Advent calendar for the holiday season. The surprise move arrives to not only celebrate the winter holidays, but to also celebrate the 70th anniversary of the iconic fast food chain.
Burger King has had many unique partnerships and promotions over the years. Whether it’s the iconic Pokemon toys of the ’90s, the troubled Yu-Gi-Oh! giveaway, or the bizarre Halloween-themed Whopper that had an unexpected impact on people’s digestion, the chain is no stranger to celebrating momentous occasions and holidays. However, an Advent calendar is one move that most probably didn’t see coming from the American restaurant.
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Burger King has revealed its upcoming Advent calendar in advance of it going on sale. Like most Advent calendars, the 12-day calendar will have pop-open windows that can be opened every day to reveal special surprises to build excitement for the approaching holidays. The exact contents of the calendar are largely a mystery at this time, with Burger King planning to keep them under wraps until mid-November. The calendar will also go on sale around the same time, as interested buyers can pick one up starting on November 2.
Breaking Down the Burger King Advent Calendar
While the exact contents of the Burger King Advent calendar aren’t yet known, there will apparently be a surprising level of value in it. The BK Advent calendar will go on sale for $19.54, a price chosen in honor of the year that BK was founded, 1954. The retail value of everything included in the calendar is estimated to surpass $100. While the exact list won’t be known for a while, fans can probably expect discounts and freebies from the restaurant chain to be hidden behind the panels, possibly among other things. Typically, these calendars are intended to be opened leading up to Christmas Day, so that may determine when any deals or giveaways in them are valid.
Meanwhile, the McDonalds competitor will also be offering 31 days of deals in its digital app. With the busy shopping season, these deals will likely draw in a lot of customers to the store. This may help to give the chain a leg up over its competitors, especially with McDonalds recently partnering with Kai Cenat to introduce the Chicken Big Mac to the US for the first time. Those who are curious about the Burger King Advent calendar can send a text message of “ADVENT” to 251-251 to get an alert when it’s available for sale.